How to choose engaging promotional products for your customers?

How to choose engaging promotional products for your customers. Marketing your business with custom promotional products is a slow process, and you can’t easily measure your success in simple terms of profit and loss. The goal of promotional marketing is to boost outreach and recognition, creating a long-term source of new business. Roughly eight out Read More

Promotional Gifts: The Premium Potential

Promotional Gifts: The Premium Potential  The premium potential Who doesn’t like a freebie from time to time? That said promotional items and corporate gifts are a powerful part of your marketing collateral mix. Here are some of the reasons why: ·         Relevant across generations ·         Cost-effective ·         Customisable ·         High recall ·         Influential  The big Read More

10 Ways to Build Brand Awareness

10 Ways to Build Brand Awareness When you’re ordering a drink at a fast-food restaurant, do you ask for a cola, or a Coke? What about when you cut yourself? Do you look for a plastic bandage, or a Band-Aid? These terms are known as proprietary eponyms, and they’re the apex of brand awareness. While Read More

Digital transfer printing will make your brand come alive.

Thanks to the high resolution and photo-realistic results offered by digital transfer printing you’ll never have to compromise on your artwork again. Digital transfer printing on clothing is soft-touch and super-lightweight to wear, has flexible characteristics and stretches with the garment, has only one set up cost no matter the number of colours and offers Read More

Different branding solutions for your product.

Whilst choosing the perfect promotional product for your campaign provides the platform for placing your brand in your customers hands, it’s HOW YOU BRAND that product that makes a lasting impression. So what options are there? lets take a closer look at the different branding solutions available. CO2 LASER ENGRAVING A logo is burned into a Read More

How to beat the cold

95% Total Recall Jackets have the best advertiser recall of any promotional product. A whopping 95% of those who own logoed outerwear can recall the advertiser’s name. Outerwear recipients think very favourably about the advertiser – 86% of consumers think more positively about an advertiser after receiving a promotional jacket. Considerations when selecting outwear: Why Read More

The power of promotional products

In today’s competitive landscape, marketing is vital for companies wanting to raise awareness of their brands. But traditional forms of advertising such as radio, television and print have become expensive, have a limited lifespan and don’t allow customers to physically interact with your brand.So, what’s the solution? Promotional products, of course. Even in the face Read More